29 Dec '15, 2pm

Louis Vuitton casts video game character in new campaign

For most Louis Vuitton fans, the intricate worlds of Final Fantasy are a completely unknown universe. Seemingly a million miles away from the high-end fashion houses of Paris, the Japanese RPG series has been seen as a lifelong (and slightly guilty) pleasure for most dedicated gamers. Though not for much longer. According to new Instagram posts from creative director Nicolas Ghesquière, Louis Vuitton’s SS16 campaign is now stepping into the far-out dystopian dreamscape: casting Final Fantasy XIII’s leading lady Lightning as the new face of their “Series 4” collection. In a new virtual collaboration with Square Enix artist and designer Tetsuya Nomura, the heroine models several straight-from-the-runway looks – drawing many comparisons to Fernanda Ly, who led the original SS16 show back in October .

Full article: http://www.dazeddigital.com/fashion/article/28976/1/louis...

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