28 Dec '16, 7pm

Litigation Alert: In Louis Vuitton Trademark Suit, Second Circuit Says Parody Prevails Even...

The district court’s opinion, together with the Second Circuit’s order affirming it, reemphasizes the proposition that trademark and brand owners cannot prevent all references to their brand they find objectionable. Indeed, aggressive enforcement campaigns can serve to draw attention to the very uses that brand owners dislike rather than shut them down. On the other hand, this loss, especially coupled with Louis Vuitton’s loss on similar issues in Chewy Vuitton demonstrates that at least this brand owner is willing to go the distance, litigating through appeal, even in difficult cases. Newcomers facing a challenge from such litigants may be incentivized to change their mark rather than fight and incur the expense of litigation, especially those with arguably weaker defenses than My Other Bag had. Thus, in some ways, this loss is a win for Louis Vuitton if it has a deterren...

Full article: http://www.jdsupra.com/legalnews/litigation-alert-in-loui...

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Second Circuit Says Parody Prevails Even if Brand Owner Doesn’t “Get” the Joke https://t.co/caTT6b4yf6

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by @WinthropMPLS

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Louis Vuitton Left Holding the Bag

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jdsupra.com 31 Dec '16, 1am

In Louis Vuitton Malletier S.A. v. My Other Bag, Inc., [16-241-cv] (December 22, 2016), the Second Circuit affirmed summar...

Scatter My Ashes Out of a Louis Vuitton Bag

nymag.com 30 Dec '16, 8pm

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Louis Vuitton should stop taking itself so seriously. That was the bottom line message today from a Manhattan federal appe...

Judge rules parody Louis Vuitton bags don't inf...

nydailynews.com 22 Dec '16, 8pm

Louis Vuitton should stop taking itself so seriously. That was the bottom line message today from a Manhattan federal appe...

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