30 Jan '17, 6pm

Can Mansur Gavriel Replicate Its Handbag Frenzy With Clothing?

The accessories brand will start selling clothes this fall. When it launched in 2013, Mansur Gavriel bags — specifically the bucket bags — were a BFD. There were waitlists; there were copies; there was a stockist page that read like a “who’s who” of the indie boutique world. There was, essentially, all the makings of an It bag . Then in 2015, Mansur Gavriel did it all again with shoes . Last week, designers Rachel Mansur and Floriana Gavriel announced what seems like the most logical next step: They will present their very first collection of women’s clothing in September at New York Fashion Week, and it will be available to shop immediately after. Photo: Mansur Gavriel The spring 2016 presentation. So can we expect another frenzy? I’d argue that It items of clothing are harder to make than It accessories, particularly if your brand identity is so rooted in a minimalist ap...

Full article: http://www.beautyproducts.online/can-mansur-gavriel-repli...

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