27 Feb '17, 5pm

Fendi Debuts New Logo Hardware and Tons of New Bags for Fall 2017

Fendi Debuts New Logo Hardware and Tons of New Bags for Fall 2017

If you had asked me to predict which brand would debut a new logo on its Fall 2017 runway, I wouldn't have guessed Fendi . The brand already has both an iconic logo print and logo hardware that it has barely capitalized on during the recent resurgence of that look in the accessories market, but for Fall 2017, those things sit alongside the Fendi brand markers we all know and love from the 90s and early 2000s. The new logo hardware is featured prominently on a slew of new flap bags, and it's an open circle (what'd we tell you guys about circle details? ) with an F resting on its side at the bottom, as though it fell that way. The new logo's best use by far is as the center of a flower made of leather petals on micro bags and bag charms, several of which made it to the runway alongside the larger bags. Fendi's Zucca logo fabric, which has long been mostly missing from the br...

Full article: http://www.purseblog.com/fendi/fendi-fall-2017-bags-runway/

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