01 Mar '14, 7am

[email protected] gets a little help from some furry friends:

Louis Vuitton has released the first images of its spring campaign set in South Africa. The ads, shot by Peter Lindbergh, star Karen Elson, Edie Campbell, a whole lot of Louis Vuitton bags, and a giraffe. A cheetah, lion cub, and a zebra (which Campbell apparently rides like a horse, because when in South Africa, right?) also make appearances in the ads, which WWD reports were not manipulated. So that Karen Elson reaching to offer the giraffe some leaves E.T. -style moment actually happened. The campaign, titled "Spirit of Travel," is a throwback of sorts: It's the same tagline used in the famous Vuitton ads shot by Jean Larivière , which spanned more than 17 countries from Greenland to Yemen over the 30-year collaboration. Elson and Campbell traipse around in clothes from Vuitton's spring and resort collections and carry monogrammed bags that include two new styles, all h...

Full article: http://www.elle.com/news/fashion-style/new-louis-vuitton-...

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