22 May '14, 4pm

See what bags the attendees of the Louis Vuitton Cruise 2014 carried!

See what bags the attendees of the Louis Vuitton Cruise 2014 carried!

While some brands go out of their ways (and max out their budgets) to attract the most high-profile stars to their shows, brands that enjoy an outrageous amount of publicity simply by virtue of being themselves tend to cultivate a group of their celebrities. Karl Lagerfeld is a pioneer of this tactic; Chanel guest lists don’t just include whoever’s popular, but instead, Lagerfeld and his PR department often invite less-famous people who fit the brand’s image perfectly, even if they don’t generate as many headlines as possible. With its Monaco-set Louis Vuitton Cruise 2014 show, LV seems to be headed down the same path. Louis Vuitton has enough money and clout to fly in whoever it wants for a decadent weekend in Monaco, but instead, the guest list included a carefully selected set of international actresses who are known for their professional acumen instead of their flashb...

Full article: http://www.purseblog.com/louis-vuitton/check-bags-louis-v...

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